C I T Y L I G H T S B R E W I N G C O.
strategic partnership, logo, identity, branding, packaging, retail, promo, environment, website
the family of craft brewers that made up four brothers blended beer co embarked on a new adventure to bring craft beer to a new level in milwaukee. we partnered with this brewery to create a logo, identity, packaging and a brand that appeals to the sophisticated craft beer drinker and the community. while keeping the focus on the beer, our packaging and branding also highlights the stunning architecture of the original milwaukee gas light company buildings that city lights currently brews in. they have quickly gained traction and have become a staple in the craft beer community of wisconsin. this relationship is ongoing and we create something new for them just about every week. that includes beer tasting—cheers!