Auntie Debbie’s gingerbread factory hired us to create a fun and elegant brand identity that would leave a memorable impression. We collaborated with them to make sure no detail was overlooked as they brought their interlocking, gourmet dessert houses to market. We created an identity that captures the essence of the brand and packaging that is as amazing as the product itself. We even designed the decorating system and selected the ingredients for the actual gingerbread houses (yum!). The company had outstanding first- year sales, and quadrupled their numbers the following year.